Template A: Audience Analysis

Topic- A Review of UCF’s Basketball Team
The audience of my review would be a variety of people. The review may be directed toward people who enjoy college sports and want to learn more about Knight’s basketball. The audience may also be NCAA basketball coaches who wish to compare and contrast their team with UCF’s team. College sports must be of value or at least of interest to those who read the review. They are likely to be concerned with NCAA basketball and follow the sport. Socially, my audience must know the sport in order to be able to talk about it within their social groups. Coaches must also know how other teams function so that they can see how their team compares with others.

The friends of my audience are also interested in sports. Although a larger majority of men enjoy following the world of sports, women may also be interested. Since this is a review about one of UCF’s teams, students and faculty of UCF are most likely to be interested in learning more about their basketball players. It would socially hurt these people to not be updated on the current status of college sports, especially NCAA basketball coaches. This is because their friends might be having a conversation about events that happened during a game or within a team, and if the person did not follow this information, they would be completely lost. They would not be a part of their friends’ conversations and they might feel excluded from the group if everyone knew what they were talking about, but they did not. As for coaches who would read the review, they would also have friends interested in college basketball, for that is what their whole career revolves around. They need to know how teams among their conference are functioning and how to take both the good examples and bad examples that teams demonstrate into perspective in order to effectively coach their own team. The information in my review would be important to know so they can learn the effectiveness of UCF’s basketball team.

To the sports fanatics reading my review, real, direct, and tangible benefits are learning more about a sports team than meets the eye. Anyone can look up the team’s stats and see how the players played throughout the season, but for those who are really interested, that is just simply not enough. This audience has a need to know what really goes on with the players outside of just their conference games. They want to know how the team has interacted with their community, how they get along with their teammates, and how well they display teamwork and sportsmanship to their viewers. For coaches who read this review the benefit would be gathering information about how the Knight’s basketball team functions as well as their activities both on and off the court and being able to take examples from this team so they can use them to make their own team stronger. Though the sports fans need to know this information to better fit in with their friends, coaches really need to know this information to better lead their teams.